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The Red Lion, Sydney: a design team on tap

A busy Sydney pub swapped midnight Canva sessions for a subscription — and got 42 publication-ready designs in month one.

social engagement
18 hrs
saved every week
42
designs in month one
+27%
weekend foot traffic
The Red Lion, Sydney: a design team on tap

The challenge

The Red Lion's owners were doing everything themselves: knocking up specials boards in Canva after close, screenshotting menus for Instagram, printing wonky A-frames. It looked it. Content was sporadic, off-brand, and eating 15–20 hours a week that should have gone into running the floor.

What we did

We became their on-call creative team. One Slack channel, one-line briefs, and a designer who knows hospitality. Weekly social packs, a refreshed food and drinks menu, screen artwork for the TVs, seasonal A-frames and window graphics — all on-brand, all in every format they needed, turned around in 24–48 hours.

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